Meet Luisa, the community foundation’s new Operations & Communications Associate. Having called Boulder County home since 2016, Luisa is excited to give back and contribute to the foundation’s work of bringing people together to address community needs. Whether greeting guests at the front desk, helping to keep operations moving smoothly, or supporting the foundation’s storytelling efforts, Luisa leads with curiosity and compassion and is always ready to step in and help. Read more about Luisa, her story, and why she’s excited to be a part of the CFBC community.
Can you start by telling us about yourself?
I’m originally from Mexico and have called Boulder home since 2016. I’m a mother and storyteller with a background in marketing, and I enjoy bringing creativity and care to my work and the relationships I build. Connecting with people and hearing their stories is a big part of who I am.
Why the community foundation? What brought you?
I wanted to contribute to work that makes a difference in the community I call home. I was drawn to the way the community foundation brings people together to give and directs those resources to organizations addressing the community’s needs. Being part of that connection between someone’s generosity and the people it can support felt like a natural way to put my skills to use.
What do you enjoy most about your role as Operations & Communications Associate?
I enjoy the mix of supporting the work behind the scenes and helping communicate it to the community, but the human connection is what I love most. Whether I’m giving someone a reason to smile on a hard day or stepping in when a teammate feels overloaded, I value those everyday opportunities to show up for others. Keeping things moving while being part of a team that cares about one another makes the work rewarding.
Which of our values most resonates with you and why?
Humanity resonates with me most because everyone has a story that shapes how they move through the world. Since moving here in 2016, I’ve loved meeting people from all over the world in this place we call the “Boulder bubble.” To me, humanity means approaching one another with curiosity and compassion, learning from our different experiences, and coming together to care for the community we share.
What’s your favorite Boulder County activity or place, or what’s one thing you want our audience to know about you?
One thing I’d love people to know about me is that I love storytelling and the way it helps us connect. Whether through writing or a meaningful conversation, I’m drawn to those moments when someone shares something honest and another person realizes, “I thought it was just me.” I think there’s something powerful about helping people feel seen and less alone.
